Product Marketing Associate

JPMorgan Chase · ✓ Verified company
📍 Mumbai, Maharashtra, India · On-site · Full-time

About the role

You are a strategic thinker passionate about driving solutions in Content Marketing & Web Content Optimization. You have found the right team. As a Content Marketing & Web Content Optimization Professional within our Content Marketing team, you will be responsible for setting and improving our organizational objectives, and ensuring their consistent accomplishment. Job Responsibilities - Create end-to-end product launch materials by partnering with subject matter experts to develop pitchbooks, solution sheets, and email copy. - Build and maintain product webpages on the client website by drafting audience-specific copy and structuring pages for clarity. - Optimize webpages for SEO/GEO by applying best practices to improve findability and performance. - Partner with design/UX and technology teams to publish webpage updates and enhancements. - Refresh and optimize existing product collateral to reflect product changes and positioning updates. - Incorporate regulatory/compliance feedback and evolving business priorities into refreshed content and collateral. - Coordinate global reviews and approvals, including legal/compliance, to ensure content accuracy, consistency, and on-time delivery. - Manage multiple workstreams simultaneously using strong prioritization and project management to support launches and BAU updates. - Maintain content quality and brand standards through attention to detail, version control, style guidelines, and accessibility considerations. - Support content optimization efforts by partnering with analytics and channel owners to understand performance and recommend improvements. - Build trusted relationships with onshore and global partners through clear communication, proactive updates, early risk flagging, and solutioning. Required qualifications, capabilities and skills - Minimum 7 years of experience in content or product marketing within financial services. - Polished communication skills with global partners. - Excellent writing and editing skills, with ability to translate complex product details into clear, client-friendly language. - Demonstrated ability to partner effectively across multiple stakeholders and deliver under tight timelines with strong attention to detail. - Strong organizational and prioritization skills with ability to manage multiple concurrent deliverables in a fast-paced environment. - Strong relationship management skills, including comfort engaging with global stakeholders across time zones. - Proficiency in core productivity tools (PowerPoint, Excel, Word) and comfort working within structured review/approval processes. - Hands-on experience with web content publishing and content operations tools. - Experience with workflow/project management tools (Workfront, Monday.com),analytics/optimization tools (Adobe Analytics) and SEO tools (SEMrush or similar) Preferred qualifications, capabilities and skills - Familiarity with SEO fundamentals and on-page best practices for web content.